
ABOUT US
Tour businesses are in abundance across California. With so many examples of how things are being done in this space, the pros driving My Tours have learned a lot about how to offer better travel and tour experiences. By selecting the best possible destinations, partners and experiences for you, providing curated customization, and always prioritizing exceptional customer care and communication, we're able to consistently deliver optimal value for our clients. You can find cheaper options, but you won't find better, more YOU-centric alternatives for the price.
We didn't set out to create another typical tourist trap. Rather, we're committed to facilitating superior recreational experiences for locals, travelers, wander lusters and those who want more from every minute of their life's experiences.
Launched in 2025 with our featured Central Coast wine tours, we're just getting started. Stay tuned for many different types of customized travel and tour experiences very soon! And if you have an idea you'd like help with, don't hesitate to reach out. We love collaborative opportunities to create new and custom experiences for our clients.
Founder & Principal Experience Curator
A lifelong resident and adventure seeker in California, Founder, Rich Tubiolo has over 30 years expertise in delivering superior customer service and crafting exceptionally favorable customer experiences. He has led and supported more than 150 events over the course of his career - from concerts and music festivals to health and wellness fairs and sporting events. Rich was inspired to start My Tours as an outcome of his personal passion for the outdoors, travel, music, the culinary arts, great wine and whiskey, extreme sports, and connecting with all kinds of people in organic ways.
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He's also our Principal Tour Experience Curator, committed to ensuring you have the best possible My Tours experience. So, don't be surprised if he pops up somewhere along the way and don't hesitate to reach out with questions, requests or feedback.

